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We Cast Real People.
Reality Shows. Commercials. TikTok Live Shop.
UGC Content. Market Research.

Reality Casting & Recruiting

If it's reality casting you are looking for - you're in the right place. Cara Casting is a full-service casting agency, but we are also a team player. We love working with other casting directors and recruiting for them. We've been told by many CD's that we are "their secret weapon."

Commercial Casting & Branded Content

Your client doesn't want just epic, memorable branded content; they want conversions. With Cara Casting on your team, you'll create content that hits the right note.

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TikTok Live Shopping and UGC


We're here to help walk you through the mystical and magical world of TikTok Shop, UGC and influencers casting. Whether it's a micro or mega influencer, we can connect you with the perfect partner for your hyper-targeted campaign.

Online Workshop

Focus Group Recruiting

We find the most real, interesting, unique, and authentic people in America and put them on television. As it so happens, these same people also make great focus group participants!

Meet Cara


Oh, hey! You might remember me from such episodics as Law & Order, The Sopranos, 7th Heaven, and The X-Files. Just kidding! No-one remembers me for my acting career, but it's important to know that I got my start in this crazy industry that I love in front of the camera. It's what makes me an exceptional casting director. I know how to get the very best out of on-camera talent, especially non-actors.

I'll be straight with you - I'm a native New Yorker, but LA is my home now. I'm extremely hard working (maybe a bit of a perfectionist?), a team player, and a straight-shooter. If things are going to be a challenge - I'm going to tell it to you straight. And then we'll figure it out together.

Production and casting are a crazy, amazing, exhausting, hilarious, frustrating, weird, and wonderful union - but we love it and wouldn't have it any other way. I'm here to support you and I'm as passionate about your project as you are. 

About Cara

Hire Us

Do you need great characters for your great content? Look no further. Cara Casting is a one-stop-shop for all your casting needs. We think we’ve seen it all, but we still like to be surprised…

Reach out and tell us about your project, and let’s get it done! We focus on the casting, so you can focus on the other stuff.

Get Cast, Get Paid

Join our mailing list to be notified about current castings. It’s free to join. 

Even better? We pay for referrals! Even if you don’t get on a show, many projects will pay you to refer someone who is selected! Look for notices that say finders fee or referral bonus and make that $$$!

What Our Clients Say...

Jason Stuckey
Executive Producer
Techstyle Inc.

Finding great customers who could carry the message of our brands was a major pain point that we struggled with for a long time. In a matter of days, Cara and her team covered more ground than we had in years, finding over 200 amazing customers that we never knew existed. The spots she casted are some of our most successful campaigns to date and we couldn't imagine doing any sort of testimonials campaign without her. 

Taylor Kowalski
Development Exec. 
Comedy Central

The shoot went amazing!! All the people we brought on were lovely and I think/hope had a good time =) Thank you for all your invaluable help!

Quintin Strack
Supervising Casting Director & Executive Producer, SMAQ Media

Over 6 years, Cara has delivered thousands of incredible personalities on over 50 projects. From rural blue-collar heroes to big city entrepreneurs, Cara's reality casting reach has no limitations. Whether it's high-volume real people casting or a "find me a needle in the haystack" special assignment, Cara always delivers. To top it off, Cara is an absolute delight - the only thing bigger than her casting database is her heart of gold. 

What People We've Cast Say...

Wee Procelli

Beat Shazam $1M Winner & VH1’s Dating Naked

I was booked on 2 shows! They both changed my life in the most positive way! I was on the first ever episode of Dating Naked! I was also on Beat Shazam and won a million dollars! 

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Austin Plum

Netflix Real Fans Campaign

Cara Casting gave me the opportunity to film a segment for a campaign involving Korean dramas and being Korean myself it was a very fulfilling opportunity. From the casting to filming, Cara Casting’s process was reliable and supportive.

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